Social Media Industry Digest: The Google+ Edition

Welcome to the first Social Media Industry Digest where we will bring you the top news stories in Europe that matter, every Friday.

This week all eyes has been on Google+ and what it can now offer brands wanting to establish a closer connection with their consumers.

Here we’ve put together some of the stories from both sides of the coin for you to enjoy.


Google+ is not a social network that directly competes with Facebook, according Nikesh Arora, the company’s chief business officer.

OPINION: Facebook does brand pages better than Google+

How to make your Google+ brand page more visible

The Power Potential of Google+ Pages for Business

Google won’t allow contests or promotions on Google+ pages

Google+ For Business. 3 Reasons To Get Excited

Google+ Pages. 11 Tips To Get You Started


What do you think about the brands that are on Google+ so far?