World Map of Social Media Networks
06/12/2012 by James BaronWe know social media is a worldwide phenomenon, and that there are many different social networks in other countries connecting people and creating online communities. Now, thanks to the Italian-based social media strategist Vincenzo Cosenza, we can see for ourselves what are the most popular networks in the world. No surprises which is most popular… Facebook [...]
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9 Ways to Measure Your Brands Social Media Strength
06/11/2012 by social media councilJacqueline Zenn is the Director of Social Media Strategy at SociaLogic, a social media marketing firm. In this article she points out the 9 key examples of how social media success can be measure for your brand. Thanks to the variety of social media marketing tools available today, there is a nearly endless stream of data available to [...]
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Study Finds That More Women Use Social Media Than Men
05/31/2012 by social media councilIn a recent survey commissioned by BT, more than 2,000 British people were questioned to try and find out the habits of internet users and the differences between how men and women use the internet. Study The study found that over half of female internet users used social networking websites such as Twitter and Facebook, whilst only 34 [...]
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Tuesday is Most Popular Day for Automotive Social Media
05/30/2012 by James BaronSunday is the busiest day for social media platforms overall, but automotive topics gain a boost on Tuesday and Wednesday, according to new analysis from Socialbakers. Data from the social media and digital analytics company shows that with the automotive space, the greatest triggers of consumer interaction are posts containing visual content, such as album updates [...]
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Interest in Pinterest Soars
05/01/2012 by James BaronNew infographic shows that Pinterest is still emerging as a big player in social media. Interest With a key age bracket of 25 to 54, Pinterest is really beginning to heat up. In March 2012 the site served 2.3 billion page impressions to over 4 million unique visitors a day, with the top interests being fashion, music, [...]
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Mobile Payments Likely to Replace Cash and Cards by 2020 According to New Study
04/30/2012 by James BaronA recent study has suggested that our current favoured methods of payment, credit cards, debit cards and cash may be a thing of the past come the year 2020. The Future Mobile payments is one of the most competitive and dynamic segments right now. Mobile carriers, credit card companies, Google, eBay/PayPal, Square, Intuit and various other startups [...]
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GigaOm Launches Europe Focused Channel and will host Structure:Europe 2012
04/23/2012 by James BaronGigaOm was founded in 2006 and is currently the leading independent voice on emerging technologies and media disruption. Their online news network has an audience of 5.5 million monthly unique readers who all rely on its definitive coverage of cloud, mobile, cleantech, consumer web and media. GigaOm has now decided to focus it’s attention on European technology [...]
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Social Media Giving Newspapers a Run for Their Money
04/19/2012 by James BaronIn the past few years we have seen an increase in news stories being read about on Facebook, Twitter and other social media sources. Traditional newspapers are becoming more and more irrelevant when it comes to breaking news stories around the world. From the US Navy Seals raid on Osama Bin Laden’s compound to Whitney [...]
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Can Twitter Map the Emotions of a Country?
04/18/2012 by James BaronTwitter is often used by people to vent their frustration about something (or someone), make their opinions heard and generally comment on the day to day happenings of their life. The fact that we have to condense these thoughts into 140 characters means we get our mood across in the most concise way we can. [...]
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Google Launches New Consumer Surveys
04/17/2012 by James BaronIt was announced recently that Google has launched a formal market research offering, a way to create online surveys and gain consumer insight. Consumer Surveys They have created an online platform for businesses to find out what their customers are most interested in. It also allows them to target their specific audiences, write their own surveys [...]
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Russian Social Media – Becoming the Grown-ups: Part 2
04/10/2012 by Olga PavlovskaRussia and social media Recently I spoke to one of the Yandex department heads. When asked about the social media and digital landscape in the Russian market they replied – “Russian companies need to get educated and there is a need to point out that they need social media and digital strategy. There are a number of agencies on the market offering a similar range of services quite expensively priced and the results of [...]
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Russian Social Media – Becoming the Grown-ups: Part 1
by Olga PavlovskaThe growth of communications in Russian digital space is ahead of the boldest predictions. A huge number of companies have already realized the potential of the rapidly growing Social Media phenomenon. Other companies in Russia are only just getting acquainted with it but already have an idea of the positive effect its application can have on [...]
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